Friday, July 27, 2007

Kill TB. Jessica Baldwin, 2006


Poster produced as part of a Tuberculosis awareness screening campaign.
Jess was tasked with seeing how young people could be targeted in the fight against Tuberculosis. Her solution was to have the headline wording on the poster read like a 'text' message. There are few posters that use this technique and it was especially eye-catching and appealing to teenagers. The white shape at the bottom of the poster is for institutions to write details of the latest screening. The poster was used successfully by NHS.

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